The Sports Streaming Revolution is Here

In a move set to electrify sports fans everywhere, Swerve TV has officially launched a revolutionary new channel that puts women's sports in the spotlight, 24/7 and completely free. Say goodbye to endlessly searching for a game—Swerve Sports has arrived on major platforms like The Roku Channel and Pluto TV, promising to be the definitive destination where "Women Rule the Game."

This isn't just another channel added to the lineup; it's a direct response to a massive, underserved audience. Swerve Sports is dedicated exclusively to showcasing the incredible talent and thrilling competition in women's athletics. Fans can now tune in anytime for non-stop action across a huge variety of sports, including:

• Basketball
• Soccer
• Gymnastics
• Volleyball
• Boxing
• Rugby
• Softball

Backed by Proven Success

This groundbreaking launch comes from the seasoned team at Swerve TV, who have already dominated the free ad-supported streaming television (FAST) market with their highly successful channel, Swerve Combat. That channel captivated over 20 million viewers in the last year alone and boasted an astonishing year-over-year growth of 215%, proving the company knows how to build a loyal and massive audience.

Swerve TV is now channeling that expertise into Swerve Sports, backed by a powerful network of more than 30 content and distribution partners. The decision was fueled by undeniable market signals, particularly from a younger demographic. Research shows that Gen Z sports fans are actively demanding more access to live-streamed women’s sports, with basketball, gymnastics, and combat sports leading their wish lists.

A New Era for Sports Viewership

The launch of Swerve Sports marks a pivotal moment for the visibility of female athletes. By providing a free, easily accessible, 24/7 platform, Swerve TV is not only meeting existing demand but is also poised to create a new generation of fans. The era of women's sports being treated as an afterthought is officially over. With its arrival on two of the biggest free streaming services, Swerve Sports is set to become the go-to hub for fans who want to witness top-tier athletic competition without a subscription fee. The game has truly been changed.